Let's start from the beginning...
First, you need to think about how much money you need to raise and what you are willing to offer the investors. This could be equity in your business, branded gifts, money can’t buy experiences or just a mention on your website, whatever you think your target audience would perceive as a worthwhile exchange for their investment.
With this information, you can then decide which financial crowdfund model would benefit your cause the most. There are several alternative financial models available of which we are documenting the main four, highlighting their attributes, who should use them and what the investors will expect from you.
The four main alternative finance options available are:
You’ve now reviewed the different platforms, from the mainstream, Kickstarter, INDIEGOGO, Crowdcube etc. to some of the sector-specific, https://rocketfuelhq.com/ and justgiving.com and picked the right one for you.
Once all the due diligence checks have been performed and you have been accepted by the Crowdfunding platform, you’ll be provided with a landing page on the site to promote your pitch.
Then it’s over to you to market your proposal and generate the necessary buzz and interest to achieve your target raise. Competition for funding is rife on these sites, everyone will be fighting for every Pound, Euro and Dollar available, so you’ll need to make sure your brand, messaging and pitch are perfect.
If it was that simple, everyone would achieve their raise BUT the unfortunate fact is less than 38% of Crowdfunders do.
That’s a lot of time, money, negative press and a wasted opportunity.
To find out how you could increase your chances by over 100% download the handbook below
Start your Crowdfunding strategy today.
The Conspicuous Handbook will provide you with great insight, hints and tips on all aspects of Crowdfunding process.
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